The family business had been associated with food for three generations. Manufacturing, importing and exporting is in their genes and quality has always been the driving force behind the company. In 1992, the current management board started with the popcorn product under the brand name JIMMY’s in Oud-Beijerland.

The objective was to make a high-quality brand product popcorn, particularly for film lovers. Investments were made in the market, machines and product innovation. The company has one of the most modern production lines for superior quality ready-to-eat popcorn. While sweet and salted popcorn were the only available flavours back in 1992, the choice has now greatly expanded with Toffee, Chocolate and Cheese Popcorn and the launch in 2006 of the All Natural Popcorn in four flavours: Sweet Honey, Apple Pear, Sea Salt and Smoked Paprika Popcorn. JIMMY’s Microwave Popcorn is also available. The popcorn is sold not only to film lovers but also via the retail and out-of-home market